Beer for Punks
From Punks to Trashy Blondes
BrewDog has been exciting imaginations since 2007 and is Scotland’s largest independent brewery.
From almost day one we have worked together with BrewDog in developing their unique (and sometimes controversial) brand message. The result has been an award-winning brand identity* that communicates the BrewDog vision and creates impact across a wide range of packaging and promotional activities.
* Winners: Design Excellence Award at the Scottish Marketing Excellence Awards 2008 for branding.
The results to date speak for themselves: BrewDog can now boast national listings throughout the UK, (Punk IPA is the fastest growing alternative beer brand in the UK) with a growing export market (available in 13 other countries).
“BrewDog branding is fresh, cool and something very different for a market which is based on 'tradition' and 'heritage'. This is a company who made an early decision to invest in first class design at an early stage and it’s paying off. This product will certainly stand out from the crowd.”
Tom Furnival, Visual Merchandiser - Beer
ASDA Stores Ltd
“We are absolutely thrilled with all the work that Hampton Associates has done for us, working with them is always an absolute pleasure…”
James Watt
Head of Stuff, BrewDog
More work: Web and digital
