Email Newsletter Design

Posted 24/03/10 by David Web Permalink

A very comprehensive article in Smashing Magazine - Email Newsletter Design: Guidelines And Examples discussing the various user interface and CRM methods used in email newsletter marketing.  The article also includes a good range of examples showing various email newsletter design styles.

Apple iPhone email newsletter

As you would expect - Apple's email newsletter for the iPhone 3GS is a mixture of clean stylish design and informative content.

The article however doesn't go into the technical details of how to best build a newsletter (such as the above example.) This raised an interesting point as to whether image heavy newsletters were acceptable to use - provided you assume subscribers want to read your newsletter message and would enable images in their email client.

If you are looking to use email marketing for your business and would like to discuss your options then please get in touch.