A new school's canteen poster for Quality Meat Scotland was launched yesterday by Miss Scotland, Katharine Brown. The educational poster, which will be distributed to hundreds of schools across Scotland next week, highlights the importance of eating red meat as part of a healthy diet.
Hamptons were tasked with making this grown-up message engaging for children, using Miss Scotland as the ambassador! Miss Scotland will also visit school's across Scotland during the campaign to educate the children first hand.
We are delighted to be involved in such an important project and we are hopeful that this campaign will really make a difference in children's health.
QMS are delighted with the outcome too, “The reaction from the poster is brilliant; we are really pleased with how it has turned out.”